This insult to your intelligence was brought to you by...

I recently discovered that companies can now pay some of our local gag shows to spoof their ads or products.

Which initially disappointed me because it tends to cheapen the whole thrill one gets when an ad you like gets a nice send up.

But on the other hand, I must admit it's brilliant! Charging companies who want you to ridicule them.

It's the dream business.

It's like that nazi soup kitchen on Seinfeld where people line up in droves to get berated by an unruly, sadistic cook who, quite frankly, probably isn't all that on the cooking side of things.

Heck, Triumph the Insult Comic Dog from Conan O Brien made a whole name for himself out of this whole schtick. Only in America can a cheap looking sock puppet that probably costs less than a Happy Meal become a pop culture icon by talking about poop.

I for one wouldn't mind getting paid to make fun of other people. Who wouldn't?

And not just ads and companies. How about politicians, celebrities... hell, I'd take total strangers!

Imagine clocking in a work in the morning and attending these huge brainstorming sessions where we figure out new ways to insult our clients.

"Are we good on the SMC humiliating?"

"I think they haven't signed their C.E."

"What? Draw up their account. We can't be mocking these prehistoric morons for free."

"Sir, you just called our highest paying client prehistoric morons."

"Dammit. OK, that one's on me. But next time, we bill them..."